Services — SEO & Local Search
Be found by the customers already searching
When someone in your county searches for what you do, your website should be in the running. We do the technical and local SEO work that earns that position honestly — no tricks, no guaranteed-rankings nonsense.
What's included
Technical SEO audit
Speed, crawlability, indexing, broken links, and structure — the foundations that decide whether Google takes your site seriously.
Local search setup
Google Business Profile optimisation, local schema markup, and consistent business details so you appear on Maps where you serve.
Page & content structure
Service pages and headings organised around what your customers actually search for, written in plain language.
Schema markup
Structured data that tells search engines exactly what you offer, where, and for whom — the machine-readable layer behind rich results.
AI search readiness
People now ask ChatGPT and other assistants for recommendations. We structure your content so AI systems can read, understand, and cite your business.
Measurement
Search Console and analytics configured with consent-friendly tracking, so you see which searches bring you enquiries.
Local first, because that's where your customers are
For most Irish small businesses, SEO isn't about ranking nationally for a big keyword — it's about being the obvious choice when someone nearby searches for your trade or service. That's won with a fast website, a well-maintained Google Business Profile, consistent contact details across the web, service pages that name the areas you cover, and genuine reviews.
It's unglamorous, methodical work, and it compounds: each month of doing it properly makes the next month stronger. We set the foundations up correctly and, if you want ongoing help, keep tending them.
Search is changing — your site should be ready
A growing share of searches now end in an AI-generated answer, whether that's Google's AI Overviews or a customer asking an assistant directly. These systems favour websites with clear structure, factual content, and machine-readable markup — the same qualities that make a site good for human visitors.
Every site we build ships with semantic HTML, structured data, and content organised so both search engines and AI assistants can understand and cite it. It's the same honest work SEO always was, aimed at where search is going rather than where it's been.
Common questions
Can you guarantee first page on Google?
No — and nobody honest can. Rankings depend on competition, your starting point, and Google's own systems. What we can guarantee is that the technical foundations are done properly, the on-page work follows Google's guidelines, and you'll be able to see progress in your own Search Console data.
How long does SEO take to show results?
Technical fixes can show movement within weeks; competitive local terms typically take a few months of consistent work. We're upfront about this because anyone promising overnight rankings is either exaggerating or doing something Google will eventually punish.
Do you do SEO for websites you didn't build?
Yes. We start with an audit of your existing site and give you a prioritised, plain-English list of what's holding it back — you can have us fix it, or take the list to whoever manages your site.
What about Google Ads?
We focus on organic search, which keeps paying after the work is done. Ads can make sense alongside it for competitive markets, and we're happy to advise on whether they're worth it in your case — but we'd rather your website earned its traffic.
Find out why you're not being found
Send us your website address and we'll take an honest look at your search visibility — what's working, what's not, and what's worth fixing first.